The Next JRD

Enough is enough!!!!!!!!Here i come

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Location: New Delhi, India

Ashutosh currently is working on entrepreneurship development and innovation policy, till recently worked for Deworm the World a scale up of the JPAL research. He earlier worked with a Member of Parliament, managing his constituency.He has an MBA from ISB Hyderabad and BTech from Utttar Pradesh Technical University. He was a Narotam Seksharia Scholar and President of Net Impact at ISB. He has also worked at the NASSCOM Foundation, apnaIT and was a fellow at the Deshpande Foundation. He worked extensively in Uttar Pradesh, Karnataka,Maharashtra,Haryana and Delhi. He was also an exchange student to The Fletcher School of Law and Diplomacy and the Harvard Kennedy School At undergrad he was a student entrepreneur and led an organization SANKET, generating funds and resources, recruiting associates, publishing magazines, organizing events and provided the platform for creativity .

Thursday, April 27, 2006

Dont drive after a drink


If you drive, you don't drink.

Simply a great take on a premium communication,Johny walker itself has inspired lot of creative buffs for sheer simplicity of communication,this one is a lot better,topically apt and well done.
Johny walker sitting on a wheelchair brings immediately forth images of continous motion never to be stuck,all but once in this case by drink stirred and shaken with driving.

njoy!!!!!

PJ

Tortoise and rabbit gave CET exam and tortoise got 80% and rabbit got 81%.
Both wanted admission in a good engineering college, cut off was 85%.
Rabbit dint get but tortoise got…
How….
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See comments below for answer

Condoms cashing Footballers:A unique way


To the parents of EURO 2004 Greek football team players:
Antonis, Yourkas, Takis, Michael, Traianos, Thodoris, Angelos, Costis, Zisis, Angelos, Demis, Dimitris, Stelios, Yannis, Costas, Pandelis, Fanis, George, Nikos, Vassilis, George, Vassilis, Stelios, Otto, Yannis.

Thank you......for not buying our products!

Durex condoms. No 1 in the world......and in Europe.

Ban Sex Determination

As per the census, there are 958 women for 1000 men. Because, more than 1 million female foetuses are aborted every year. Wake up before it's too late. Ban Sex Determination.
Its doing the round like any other sting operation does,yet in this case its not politicians making money but the god's personified-doctors showing them the art of perfection.With a focus on small towns this horrifying story aired recently called "kokh main katl" a rather dramatised name for the entire footage is a sure sign of our ugly,hypocritical society .well forget the name let be it that way but still you cannot deny what you see ,doctors asking would be mom's, pennies to kill their foetuses,bizarrely suggesting places to bury it,and then unashamedly carrying out the murderer's task to perfection.These people are not ignorant people ,untouched and uninformed,these people are not quacks they went to premier medical colleges may have studied there but learnt nothing,there aren't even male hell bent on incensed mission ,they are mostly female gynaecologists making sure girls do not come up ,such utter lack of concern ,i am dismayed and saddened.Its a sad story but only a hint of reality ,a shadow to the real India where female foeticide is still very much a routine affair ,it is still a back corridor job, rampant inspite of the laws more so due to the inlaws(pun intended) .
Where does this lead us ? that's the question we need to ponder on.There are still villages where people buy girls for marriage , villages and villages have no girls at all,there is no social life, trafficking of girls flourishes like a normal ritual.Its alarming,its infact sad and inhuman both at the same time.
You find it shuddering ,i do .I do not intend to pose a picture of a treacherous nation out to make the female species extinct ,yet i do intend to give you a chance to introspect and think of the future that's in store one that will be crafted all but by our actions .
Its about the nation that is to come.All those cries in the womb,all those high talk we do but seldom practice.

Wednesday, April 26, 2006

An Ad on saving trees simple and elegant


Arbor Day. Respect.
Even more interesting than the ad itself is the logo in the bottom right corner. Look how the green of the Brazilian flag is eroded. I'm guessing it supposed to suggest how Brazil has less and less tress. That logo is an ad in itself. Great work!

The Self made man

The powerful image of the rugged “Self Made Man,” chiseling himself out of a solid block of rock captures the essence of the freedom philosophy – that left to his own devices, man will use his God-given talents to be creative, productive, and prosperous. Using free will, he will better his own situation and that of those around him, thereby influencing in a positive way his own destiny.

Tuesday, April 25, 2006

Movie review:TOP GUN

To begn with get a good set of speakers if you really wish to enjoy the movie,this movie blasts your ears with nerve wracking speed,excellent pick of one liners the favorite being the parting link between ice and maverick,surely oozing with a attitude that shows in each of its action.
The classroom scene with lady instructor is a nice one,so are the other training classes ,how i wish to be there.
To keep the review short i did get a lot of insights

firsta i have become too logical ..too sad i always relied on intution but bschool books push me far way...i won't lose my gut feeling
2.I have become too modest atleast i do not potray anything but it..well arrogance i will take u .

nothing more...need for speed ..........i know its alwaysthere

The Jaipur foot campaign



Help someone stand tall again.
Jaipurfoot is a specially designed artificial limb/ prosthetic for helping disabled people regain their independence, at almost no charge. This endevour was started by Bhagwan Mahaveer Viklang Sahayata Samiti (BMVSS), a non-profit organisation estabilished in 1975. Today, it has revolutionised the lives of thousands of amputees all across the world.

Nice one by o&m

The TCS gang at Appu Ghar


from left bho bho,prerna,me,preeti,nick,chakku and pakya infront...
@appu ghar.
Chilling out !!!!!!!!!!!

I love this idea:Tom and Jerry


Have a look at this beauty


Nice and subtle .

But one must know who is what ,can't go far in villages ,
but yes international peace day seems they have hit the nail perfectly well.
Here it goes in in into the wall.

Advertisements excite me for one simple reason ,here a gr8 idea can be felt in a second and what is not can never excite u forever ,you understand an outstanding work in one split second . it's real stuff where i feel my brain can be best put to.

Cheers!!



Here is brilliant ad:HATS OFF


SIMPLE IDEA

SIMPLE MESSAGE
AWESOME IMPACT!!!!!!!


You smoke. We smoke.Passive smoking kills.

Danda Maar Tourism


you may have heard a lot of tourism harangue sex tourism,spiritual tourism,nature tourism and the list is as long as there is variety but alas here comes the best of it all
Danda Tourism:They want you to come to Australia ,see the invite ,surely unique and of course controversial.

We've fertilised the tree ferns. Had the garden watered. And pacified the tasmanian devils. So where the bloody hell are you?

Random musings

Had a chat with a few friends at the CCD on titters bitters of the world ..
here is a snippet

nitin:that airtel ad is good nice one
all chirp in exactly it is very nice that one finger can ,two can ...

my tag on it:well it is good infact very good creatively but i believe it does not serve the purpose these airtel guys want ppl to talk more onthe phone right or show symbols and not talk ,infact it erodes the very concept and is conflictory to the purpose
everyone:yes that's right
nitin:but u remember it
me:correct ,that's what saves it from going against aitel the brand recall vaklue,the emotional value is too much to make a dent on the way i think ,though what i say is correct but who has the time to think all about it that 15 sec ad ..its better to think of mallika or jeniffer.

Campaign urges people to run the Mumbai Marathon 2006.


yet another exexution .i think it would be better still if they had symbolically used footsteps in the font type to indicate it deals with running....

I would not have to tell you it is for Mumbai Marathon .TBWA fellas listening maybe next year next shot

Changing Concerns



A onlooker for now would just find me a guy desperate to go to India's Mecca of Managament better said the WIMWI alas that's not the only purpose, i do have varied interests ,wild pursuitsa and strange dreamy ideas of a better world.It would be better reflected i believe in my blog which is a peek a boo if my mind(if i ever have one).
Here is one bug that has made me explore places and made me poorer by 2500 bucks this april

A well crafted ad from the africas..kudos nice subtle message

Monday, April 24, 2006

At bkp's marriage:Dance mania


This is a once in a while pic

from left gk,varshney,katti his hclite see they are in arms,me in middle i suck i danced like tomorrow never comes.


well this is me extreme left with chakresh and bho bho ...well Taj is beautiful but its back is as the opposite



this is a real pakya pose me just imitating him.........the guy on my left in grey tee is the perfect shaadi material i ever met,,responsible and humble ...



me at TAJ -the guy with the cap.



The gang at Qutab Minar

what am i upto

Reading: blogs
Watching: pramod mahajan /russel crowe in beautiful maind
Eating: kakori kababs
Trying: swimming at las
Thinking: nothing i am sick
Growing: hair whb will it touch my collar
Waiting: to join di classes
Learning: astrology ooph
partying :on friend's calls

A sureshot way to waste your sunday night

Sundays can be boring or fun ,yeah it all depends upon what you intend to do ...of all possible ways there is one sureshot way to make it seem heavy then work..hah simply if you arein Lucknow ..i warn you ..just step out for SaharaGanj and you will find truth behind all that I think.Swarms of people rushing in as if the mall is all for loot and that everything is there for free,ppl standing with food waiting for others to evacuate seats and then pounce on them ..ladies showing frightening signs on the escalator,obese girls screaming for fear of esaclator running viceversa trimming them to normal ha it was all brouhaha and confusion all over .I felt stupid to have come there on treat on a friend's selcetion to the presitigious Delhi School of Economics.
To top of it I was amazed to see couples romantically involved in such a conundrum ,for heaven's sake i would call it a fish market and am still figuring out how dare people come on sunday to have a nice time.
All set and done malls are an amazing symbol of the emerging economy that India is but very far away from the peace and calm i desire on a sunday night ..

I dare not go there again on Sundays any other day I am game for it.

lots a love
ashutosh

Sunday, April 02, 2006

Planning--------

Heard and do feel it is an important ingredient for gr8 success stories.
Have decided on a couple of things like will be in lucknow atleast till cat,have taken up CL correspondence will swear by it and nothing else..and yes I am a member of IIML library now so lots of things taken up .Hope i will be in IIMA for sure.